With more than 800 years of experience, Santa Maria Novella continues to create botanically sourced beauty and wellness products that inspire a cult following. And with a brand new third-level boutique that’s more than double the size of its previous space, there’s even more ways to connect with this venerable apothecary.
Dating back to 1221, Santa Maria Novella was founded by Dominican friars who created all-natural herbal remedies and potions. The pharmacy’s fame exploded in 1533, when the brand was commissioned to create a signature fragrance for Catherine de Medici upon her marriage to Henry II of France. The result, Acqua della Regina or ‘Water of the Queen’, was arguably both the world’s first celebrity scent and the world’s first cologne.
The newly redesigned shop has an old-world charm of its own. With wall-to-wall cabinets laden with scented products—including perfumes, soaps, shaving cream, talcs, body lotions, essentials oils, candles and more—it’s no wonder this legendary brand hasn’t lost its luster. Santa Maria Novella continues to develop new products, too, such as the cleansing hand gel and cleansing spray, which is perfect for freshening your mask.
Taking center stage in the apothecary is the multi-level fragrance display, boasting more than 50 different scents. Take some time perusing the offerings —including Acqua di Sicilia, Cala Rossa and Lavanda Imperiale —and you’ll likely walk away with your new signature scent.
With a story in every bottle, the Santa Maria Novella brand combines history and beauty to create luxurious and rich products with unsurpassed quality. Make sure to visit the new boutique on Level 3 of Bal Harbour Shops during your next visit with us!