As more of the Fall campaigns make their way through the blogosphere, one stands out amongst the rest: Neiman Marcus’ The Art of Fashion, shot by 28-year-old Erik Madigan Heck.
Heck is the youngest photographer to shoot the famed campaign—now in its 20th year. His predecessors include Richard Avedon, Arthur Elgort, Helmut Newton, and Annie Leibovitz. The campaign features looks from Gucci, Valentino, Tom Ford, Oscar de la Renta, Alexander McQueen, Stella McCartney, Celine, Dolce & Gabbana, Jil Sander, The Row, Etro, Akris, Alaïa Paris, Proenza Schouler, Haider Ackermann, Burberry Prorsum, Lanvin Paris, Chanel, Mary Katrantzou, Jason Wu, Fendi, Lanvin Paris, Peter Pilotto, Charlotte Olympia and Nancy Gonzalez.
Two original Madigan Heck prints from The Art of Fashion portfolio will be auctioned Oct. 20 to support the Two x Two for Aids charity for amfAR and the Dallas Museum of Art’s Contemporary Art Acquisitions Fund. In a recent interview with WWD, Neiman Marcus’ Eddie Nunns commented on the lens-man’s work: “Erik’s work blurs the lines between photography and art, and through his illustrative approach he created stunning images that differentiate this campaign from any other.”
To wit, Heck not only shoots campaigns (BMW Europe, Neiman Marcus, Eres, Joyce Hong Kong) and editorials (TIME, The New Yorker, The New York Times, Newsweek, Wired, A Magazine, Dossier Journal), but he’s also the creative director of the quarterly Nomenus, (the name was derived from the “No menus” signs taped to the doors of New York City apartment buildings), a highly influential and collectible art and fashion publication produced in New York. Single limited-edition issues sell for upward of $6,000, and often feature collaborations with designers like Rodarte, Ann Demeulemeester, Haider Ackermann, Giambattista Valli, Kenzo, Mary Katrantzou and The Row.